HubSpot CRM Management:

• Oversee the day-to-day administration of HubSpot, ensuring all users have the tools and resources they need to succeed.
• Manage user permissions, workflow automation, and integrations between HubSpot and other internal systems.
• Maintain and update HubSpot pipelines, custom properties, and reporting dashboards.
• Data Management and Quality Assurance:
• Ensure the accuracy and integrity of data within HubSpot, regularly auditing records, fields, and properties to maintain high-quality reporting.
• Work closely with marketing, sales, and customer success teams to ensure correct data capture within HubSpot, and that data is leveraged effectively for business intelligence purposes.

Process Optimization & Automation:

• Collaborate with sales, marketing, and customer service teams to identify opportunities to optimize processes using HubSpot tools.
• Set up, configure, and optimize workflow automation to streamline tasks and improve team efficiency.
• Create and manage lead scoring, segmentation, and nurturing workflows.
• Identify opportunities to improve business processes and reporting mechanisms within HubSpot, leveraging automation and advanced analytics.
• Proactively suggest improvements in marketing campaigns, lead nurturing, and sales funnel optimization based on data insights.

Reporting & Analytics:

• Build custom reports and dashboards to track key performance indicators (KPIs) and provide actionable insights to stakeholders.
• Monitor and analyze user activity, identifying trends and areas for improvement.

User Support & Training:

• Provide ongoing training and support to HubSpot users, ensuring they understand best practices and are fully leveraging the platform's capabilities.
• Serve as the go-to point of contact for troubleshooting technical issues and escalating them to HubSpot support as needed.
• Document and communicate new features, updates, and best practices to the team.

Integration & Collaboration:

• Manage and implement third-party integrations between HubSpot and other business systems (e.g., email marketing, e-commerce platforms, etc.).
• Work cross-functionally with teams to ensure that HubSpot is aligned with business goals and operational workflows.