Sales Operations Specialist

Halifax, Nova Scotia

Reference #JL-7540

Incorporated in 1963 and publicly traded since 1982, Empire Company Limited proudly employs 128,000 people and franchise affiliates who are dedicated to delivering exceptional shopping experiences and high-quality food. With a network of over 1,600 stores across all 10 provinces, operating under various banners such as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, and Lawtons Drug Stores, representing a unified commitment to serving communities throughout Canada.

Empire Media is a division dedicated to leveraging the power of media and digital advertising to enhance customer engagement across its retail network. Empire Media+ operates at the intersection of retail and media, offering targeted advertising solutions through a variety of channels, including in-store media, digital platforms, and loyalty programs.

Meridia is thrilled to partner with Empire Media+ in the recruitment of a talented individual to join their growing organization as Sales Operations Specialist as part of their Retail Media Network team based in Halifax, Nova Scotia.

Role Description:

In this role, you will support clients in planning and monitoring digital campaigns, assist in pitches, coordinate across teams for campaign success, ensure accurate reporting, optimize landing page experiences, stay updated on digital media trends, and manage campaign finances.

Key Responsiblities:

• Support clients day-to-day in planning, developing and monitoring performance of digital campaigns.
• Join pitches as needed and work alongside Client Success Manager in bringing together materials / tools necessary to support in pitches.
• Coordinate with teams to drive success in advertisers' digital media campaigns (e.g., brief-in and coordinate assets between vendor partners, creative services, and internal execution teams).
• Work with media planner to set up campaigns (e.g., maintain blocking charts, work-back schedules, budget summaries, plan delivery, campaign reports).
• Work with measurement and reporting teams to ensure timely report that reflect advertiser objectives and priorities.
• Work closely with merch and e-commerce teams to ensure proper landing page experiences and the right products are selected for the digital marketing campaigns.
• Monitor the latest trends in digital media (e.g., channels, ad formats and tech) to improve campaign performance and provide recommendations on how to leverage new tools/services.
• Develop IOs for confirmed campaigns and coordinate with finance as needed.

Qualifications:

• 3+ years' experience in account management and/or project management and/or digital marketing. (Experience in retail media is an asset).
• Bachelor's degree in Marketing, Economics, Business, Finance, or related discipline.
• Demonstrated experience in media buying platforms, ad serving, demand side and analytics platforms, and relationship management.
• Excellent verbal and written communication skills.
• Ability to build and maintain relationships across varying levels of seniority and a complex, matrixed organization.

Empire Media is committed to offering a career that thrives at the intersection of innovation and collaboration.

Beyond your paycheque, they provide a comprehensive Total Rewards package designed to support your well-being in every way. From a competitive benefits package, including health and dental coverage, to a robust retirement and savings plan. Enjoy a 10% in-store discount across all banners, access to virtual healthcare, and ample learning and development resources to fuel your professional growth. With paid vacation, days off, and parental leave top-up, they ensure that your time away from work is just as rewarding. Relocation assistance may also be provided for qualified candidates interested in making Nova Scotia their new home.

Teammates adhere to a hybrid work model that requires your presence at one of their office locations at least three days per week. This ensures that you'll be an integral part of their vibrant office culture, with the flexibility to balance work and life effectively.

For more information about Empire Company Limited, please visit: https://www.empireco.ca/

To express interest in this opportunity please apply online directly:

https://meridiarecruitment.ca/Career/17344526918330000008lpj

If you have any questions, please contact Brittany Neaves, Consultant, at [email protected] or Jeff Lanthier, Partner, at [email protected]. If you require accommodation to participate in the recruitment process, please let us know.

Meridia Recruitment Solutions connects leading organizations with top talent by building strong relationships and creating ideal matches with candidates because we are only successful when you are. We appreciate your interest in this opportunity.

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