Business Development Representative

Purpose of the Function

Building a strong pipeline by actively engaging Ideal Customer Profiles (ICPs) and securing meetings with ICP attendance.

Functional Accountabilities

• Conduct High-Level Conversations on LinkedIn, Phone, and Email with SEO, Marketing and Web Professionals to Achieve Your Monthly Meeting Booking Quota. Engage and educate target personas on the value of your solution, building interest and advancing leads through the pipeline.
• Pick up the Phone and Cold Call into Accounts to Get Meetings. Proactively reach out to new leads and create opportunities through direct communication.
• Learn and Adapt to Processes to Drive Business Results. Stay agile and continuously improve strategies and tactics to enhance productivity and outcomes. Update process to reflect new learning.
• Set up Prospects into Email Sequences and Personalize Emails. Efficiently managing prospects and ensuring each receives relevant, timely communication through automated email sequences.

Key Competencies

Resourcefulness: Quickly and effectively overcome challenges by leveraging tools like LinkedIn, Apollo, and CRMs to personalize outreach and engage prospects through diverse methods.

Lifelong Learner: Stay current with digital marketing, SEO, and sales trends while continuously improving techniques through training and feedback.

Strong Communicator: Deliver clear, persuasive messages through emails, calls, and LinkedIn that align with prospects needs and drive action.

Self-Starter: Take initiative in the outreach process, independently managing tasks, and aligning personal goals with team objectives.

Product & Technical Understanding: Grasp and explain Schema Apps product and SEO concepts in a way that resonates with prospects without overwhelming them.

Time Management: Prioritize tasks effectively to meet goals, balancing research, outreach, and follow-ups while using tools to stay organized and efficient.

Metrics

• Pipeline Creation
  • # Meetings booked against goal
  • # of Deals opened against goal
• Weekly activities (calls, emails, etc)
  • # Weekly phone calls against goal
  • # Weekly emails against the goal
  • # of new contacts added

Schema App Core Values

• Growth Mindset - We are adaptable, nimble, and resilient. We are always learning. We are open to giving and recieve feedback.
• Resourceful - We are resourceful, take action on opportunities, and dont give up. We try new things. We take the initiative to think about what's next.
• One Team - We are collaborative, we win and learn together. We make decisions for the Schema App team to succeed. We take time to build meaningful connections.
• We areHumble - We know what we are good at as people and as a company. We share what we know, admit what we dont, and seek clarity through curious questions.