RSL's story:

Refrigerative Supply Limited is a family business owned by Alison Hamilton and Linda Gibbs. The business was founded by Peter Gibbs' and Alison Hamilton's parents, Jack and Elizabeth Gibbs. In 1949 they acquired the four-year-old Vancouver branch of an American-based company. From this modest beginning, the Company now has a Head Office in Burnaby and sixteen other branches. We are committed to remaining a family business and are proud to have the third generation working in the business. The company's mantra is to ‘inspire excellence and trust' by providing creative solutions and unrivaled experiences, in-store and online, that make RSL the choice for customers, suppliers, and employees at every location. For more information, please visit:

RSL Mission

Our purpose is to provide the highest quality HVAC and Refrigeration experience in Canada.

RSL Vision

To be the environment that inspires excellence and trust within our community.

RSL Values

Gracious, Collaborative, Courageous, Innovative, Community Focused and Exceptional Experience

The Opportunity:

Scope of the position

We are looking for a dynamic Regional Sales Manager to join our team. This is a high-impact and strategic position accountable for the development of new business and increased revenue generation within the assigned region. The Regional Sales Manager will take ownership of the performance of their region, development of their Branch Managers, leverage opportunities, and deliver increased value to our customers. Reporting to the Director, Branch Sales, you will play a pivotal role in strategic planning and execution of our Sales & Marketing initiatives. You will bring strong leadership skills with proven experience in managing, developing, and coaching a team of direct and indirect reports. You thrive on challenges and have a “make it happen” attitude.

Duties and Responsibilities

• Manage regional branch managers and provide mentorship and coaching.
• Develop sales and operational strategies to deliver steady and accelerated growth.
• Communicate performance expectations and sales forecasts for the region.
• Help the sales team prepare sales plans for key customers and product categories.
• Ensure customer accounts are assigned correctly to align with the sales strategy and sales objectives.
• Maintain market and competitor intelligence and develop strategies to maintain the company's competitiveness for the region.
• Constantly strive to exceed customers' expectations in all branches across the region.
• Monitor the region's key performance indicators (KPIs) and plans and take corrective action, as required.
• Collaborate with the Marketing Department and Channel Managers to develop and execute marketing campaigns to drive brand awareness and sales.

• Work closely with the Finance team to ensure accurate forecasting and budgeting.
• Partner with People and Culture to ensure effective recruitment, development, and retention of regional sales talent.
• Coordinate with Operations to ensure that the delivery and logistics of products align with customer expectations.
• Engage with the E-commerce team to drive online sales initiatives, including promotions, product launches, and optimizing the user experience on rsl.ca.

• Actively lead and participate in process improvement initiatives to increase efficiencies.
• Provide effective leadership, direction, and coaching to Branch Managers & Outside Sales in the region to ensure they have the tools and skills to perform their job successfully.
• Work with the branch managers to develop the sales teams within the region.
• Collaborate with branch managers to arrange staff and customer training events for the region.
• Foster a collaborative, respectful, and team-oriented work environment within the region.

• Attend branches monthly meetings when appropriate.
• Attend all regional sales meetings.

• Manage remote sales team members (and future remote sales team).

Skills and Qualifications

• Diploma/Bachelor's degree in Business, Management, Finance, or related field.
• 10 years in a sales leadership role, ideally within wholesale distribution or the HVAC/R industry.
• Proven ability to inspire, develop, and empower employees to achieve goals with a team approach.
• Driven and results-oriented individual.
• Strategic and analytical thinking.
• Sound judgment and decision-making ability.
• Exceptional communication (verbal, written, interpersonal, and presentation skills).
• Professional business acumen with demonstrated integrity and ethical standards.
• Effective time management, prioritization, and organizational skills.
• Proficient in Microsoft Office Suite (Excel, Outlook, Word, etc.).
• Experience with ERP systems (inventory/warehouse management and distribution software preferred).
• Ability to travel within North America.

What we offer:

It's not all about work. That's why we support and recognize our team members with a range of benefits:

• RSL is an entrepreneurial company - we don't micromanage.
• Embark on a continuous development journey. You have access to $3,500 annually to invest in your professional growth.
• 3 weeks vacation.
• 3 personal obligation days.
• Wellness Account.
• Stay healthy with our rich benefits package.
• Protect your future with our Pension plan.
• Access a 24/7 Employee Assistance Program.

Refrigerative Supply Limited is an equal opportunity employer. We prohibit discrimination based on age, colour, disability, national origin, race, religion, sex, sexual orientation, and any other legally protected class in accordance with applicable federal, provincial, and local laws. We are also committed to creating and maintaining an inclusive and accessible workplace. We would like to thank all applicants for their interest; however, only those selected will be contacted.