NIQ Product Insights (NPI) is the industry's most granular product metadata, analyzing ingredients, nutrients, claims, certifications, attributes, etc. across the total store. Coupling this with NIQ's leading retail measurement data and consumer panels, we've revealed the attributes that matter to shoppers.

The Canada Sales Lead, NielsenIQ Product Insights will be responsible for the execution of NIQ Product Insights customer acquisition strategy across CPG, Retail, and other client verticals. This involves selling subscription integrations into NIQ's Discover software platform, selling data as a service, and maximizing revenue of existing customer relationships. This position will lead a team that is responsible for securing new business and performing all sales activities and account management throughout the entire sales cycle from prospecting and lead generation to closing and delivering upon commitments.

This individual will be an experienced sales leader with a hunter mentality, a track record of over-quota achievement, and the ability to grow and manage an ambitious pipeline. Success in this role requires the ability to navigate complex organizations and multiple decision makers. It will also require the ability to think outside of the box to identify new client types and use cases for NIQ Product Insights data.

Job Responsibilities and Scope

• Lead the NIQ Product Insights Canada team to meet or exceed revenue targets

• Execute against sales initiatives, attend trade shows and conferences, conduct marketing campaigns to identify potential leads, qualify and generate sales leads, and conduct demos

• Pro-actively prospect the marketplace to expand our pipeline

• Use a consultative selling approach to identify client business needs, qualify, probe, price, and sell NIQ Product Insights services

• Execute end-to-end sales process from feasibility to proposal creation to negotiation and closing

• Collaborate with NielsenIQ account owners on contracting and data governance

• Develop and maintain relationships with 100+ customers

• Manage multiple prospects and projects simultaneously

• Become proficient in NIQ solutions, systems, data, and tools

• Participate in team projects and growth initiatives

• Collaborate with NielsenIQ product and strategy leads to identify areas of opportunity for new and existing customers

• Renew and upsell existing clients

• Successfully transition clients requiring ongoing support to the customer success team

Role Requirements

• 7+ years of sales experience developing new business and revenue streams

• 5+ years of experience in Consumer Packaged Goods working with retail measurement data

• 3+ years people management experience

• Entrepreneurial mindset, creative thinking, and a passion for building relationships and finding mutually beneficial outcomes

• Experience collaborating with and selling to senior-level executives

• Strong strategic prospecting and new business development skills

• Strong oral and written communication skills- able to communicate information with clarity and precision across all levels of the organization

• Strong interpersonal skills and ability to develop effective relationships with internal and external parties

• Work independently, with an entrepreneurial and growth mindset while also effectively working as a part of a team

• Utilize CRM to build pipeline and successfully manage revenue opportunities

• Bachelor's degree required

• Strong analytical aptitude

• Proven experience at successfully meeting sales revenue targets

• Related industries include: Consumer Packaged Goods, Technology, Grocery Retail, eCommerce, Consulting, Information, Sales, and/or Analytics

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world's leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world's population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion