Ontario Portfolio Manager - Spirits
Location: Mississauga, ON
Reports to: Vice President, Eastern Canada

About the Company

Charton Hobbs (CH) is a well established, highly reputable national wine, spirits, sales, and marketing agency selling such brands as Moet Hennessy, Luxardo, Perrin and many other premium brands. Our team is expanding, and we are looking for driven team players.

About the Role
We are seeking a dynamic Portfolio Manager to drive brand development and market growth for an extensive portfolio of brands (primarily spirits). Based in Mississauga and reporting directly to the Vice President, you will be a key player in shaping brand strategies, managing supplier relationships, and executing promotional programs to elevate our presence in the Ontario market.

Key Responsibilities

• Strategic Planning: Develop and manage brand plans, forecasts, and budgets to support the growth of our portfolio.
• Marketing Execution: Create and present strategic marketing plans to drive product portfolio growth, including traditional and digital advertising, retail promotions, and on-trade brand experiences.
• Supplier Management: Collaborate with suppliers to analyze brand performance, and develop innovative promotional programs, ensuring all initiatives are tracked for effectiveness and budget compliance.
• Market Insight: Stay ahead of market trends and competitive landscapes to proactively adjust strategies and drive brand success.
• Cross-Functional Collaboration: Work closely with internal teams and customers to align regional plans with national brand strategies, including pricing, promotion, consumer communication, and more.
• B2B and B2C Strategy: Lead the development of robust B2B and B2C strategies for the wine and spirit portfolio to attract and engage new customers.

Qualifications

• Industry Experience: Proven track record in brand management within the beverage alcohol industry, with a strong passion for wine and spirits.
• Skills: Expertise in strategic marketing, communication, forecasting, and planning. Proficiency in digital marketing, social media, and both traditional and digital advertising.
• Analytical & Problem-Solving: Strong analytical skills with a hands-on, team-oriented approach.
• Education: Bachelors degree in a business-related field.
• Technical Proficiency: Advanced skills in Microsoft Office, particularly Excel and PowerPoint.
• Certifications: WSET Level 2 or 3 preferred.
• Experience: Minimum 3 years in a strategic sales or marketing role.

What We Offer

• Competitive salary with incentive bonus and benefits.
• Coverage of business-related expenses.
• An opportunity to make a significant impact within a leading wine and spirits portfolio.

How to Apply
If youre passionate about wine and spirits and have a track record of strategic marketing success, wed love to hear from you! Please send your resume and cover letter today.

The above information is representative of the work performed in this position, however it is not all-inclusive. The omission of a specific duty or responsibility does not exclude it from the position if the work is similar or related to the essential duties and responsibilities.

Charton Hobbs is an equal opportunity employer and welcomes candidates from diverse backgrounds to apply. We thank all applicants for their interest, however, only those selected for an interview will be contacted.