Copywriter
We are seeking a highly skilled and creative Copywriter to join our dynamic marketing team at Epicure. As a Copywriter, you will be responsible for developing and writing engaging copy that promotes our products, drives sales, and resonates with our target audience. Your work will provide content for a variety of projects including: digital, social media, print, mobile & video, working cross functionally to brainstorm ideas, develop concepts, and articulate messaging.
Key Responsibilities:
- Develop and deliver creative, compelling, industry-leading product marketing copy, campaigns, and assets
- Work closely with the marketing team to create and execute on-brand messaging and communication strategies
- Collaborate closely and build strategies with Marketing, Creative, IRD, and Merchandising teams to develop creative concepts that align with marketing objectives
- Employ strong editorial judgement as an editor and proofreader; ensure accuracy of information/facts and grammar while maintaining consistency of brand messaging, voice, tone, and writing standards
- Be a product pro—develop a comprehensive understanding of our brand architecture, value proposition, features, benefits, and customers
- Stay up-to-date with industry trends and best practices in copywriting and marketing
- Be a self-starter who takes initiative; proactively identify issues and opportunities based on channel engagement and consumer trends
- Support additional Epicure brand, marketing, and communications initiatives as required
What you have:
- A minimum of 4 years of experience in a professional marketing role.
- A Bachelor's Degree in Business, Marketing, Communications, Creative Writing, Journalism, or a related field
- 2+ years of experience in a direct sales or e-commerce environment
- Exceptional copywriting and proofing/editing skills. You're just as handy with writing headlines and product descriptions as you are with proofreading and editing print materials
- Excellent project coordination skills; you're detail-oriented and proficient in tracking and reporting on progress while collaborating with teams to ensure requirements are met
- Digital literacy and experience working in e-commerce, content management systems, and email marketing platforms
- Ability to thrive and stay on the ball when under pressure/managing multiple coinciding projects; this is a fast-paced growth environment
- Proactive and responsive demeanor—think ahead and plan accordingly with minimal guidance
- Ability to comfortably contribute to planning and strategy sessions and present your ideas and insights
What we have:
- Competitive salary and benefits package
- Annual professional and personal wellness funds
- Product discounts
- Opportunity to join a team at the helm of expanding the company's brand and mission both in Canada and the USA
- A team of talented and passionate marketing and creative professionals
Job Type: Full-time
Location: Hybrid
Salary Range: $60,000-75,000
Compensation will be based on the candidate skills, education, experience and qualifications. This compensation information is provided in accordance with the BC Pay Transparency Act. and is an estimate based on what a BC applicant might be paid. Similar positions located outside of British Columbia will not necessarily receive the same compensation.
About Us:
We all deserve to eat good food every day—despite the daily crunch for time and inspiration. That's why everything we offer, from premium ingredient blends and easy recipes to ultra-timesaving cookware, is designed to help answer "What's for dinner?" and make it fast. We've got our sights set on being a global food and wellness brand in every kitchen, in every home in North America in the next 25 years!
We are headquartered in North Saanich, British Columbia, nestled in a beautiful natural environment that fosters creativity and collaboration. Join our team and be part of a