About Moomoo Canada Financial Inc. (MFC)

Moomoo Canada Financial Inc. (MFC) is a subsidiary of FUTU Holdings Inc. (NASDAQ: FUTU), a global leader in online brokerage and wealth management solutions. Moomoo is one of the most trusted and innovative retail trading platforms, serving over 24 million active users worldwide. We offer an advanced, user-friendly trading platform for do-it-yourself traders, empowering them to take control of their financial futures.

Having launched in Canada just over a year ago, MFC has experienced significant growth and success. Based in Toronto, with convenient access to the city's Line 1 TTC subway, our new office boasts bright, open spaces and spectacular views of the city. As we continue to scale, we are seeking to expand our team with a Senior Integrated Marketing Manager.

As an experience and result-oriented Senior Integrated Marketing Manager, you are to lead and execute large-scale user acquisition campaigns. If you have a proven track record of delivering successful marketing campaigns, possess a strong sensitivity to data, and are passionate about the entrepreneurial spirit of a growing company, we invite you to join us in building brand awareness and driving aggressive KPI growth.

You will play a pivotal role in planning and executing acquisition campaigns, and be the marketing expert to be consulted on the local consumer preferences, product positioning, and industry trends. The ideal candidate should have good knowledge of global stocks or is personally a savvy investor who understands the investment mentality in Canada.

This role requires a high level of collaboration with our headquarters and global offices. You must be a team player and are comfortable working closely with cross-functional teams including paid ads, KOL marketing, branding, content marketing, and product management. Occasional meetings outside standard working hours may be required due to time zone difference with global teams.

Key Responsibilities

• Campaign Leadership: Take charge of executing omni-channel campaigns across digital media, influencer marketing, offline initiatives, branding, and in-app promotions to maximize user acquisition.
• Global Collaboration: Serve as a key liaison between the Canadian team and headquarters, as well as other global offices, to align on strategic goals, shared local insights, and integrate global best practices.
• Marketing Opportunity Identification: Analyze the Canadian market to identify growth opportunities and tailor acquisition strategies to local consumer behaviour and industry trends.
• Data-Driven Optimization: Continuously monitor and interpret marketing performance data, such as CAC, conversion rates, and ROI.

Requirements

• Experience: At least 10 years of marketing experience, with a proven track record of leading the executing large-scale user acquisiton campaigns. Experience in financial services or related industries is preferred; start-up experience is a strong plus.
• Market Expertise; Deep understanding of the Canadian market, including knowledge of local financial service industry players, consumer behaviour, and trends.
• Analytical Acumen: Strong analytical skills with a focus on interpreting data to drive actionable marketing strategies. Proficiency with tools for tracking digital media performance, customer lifecycle metrics, and conversions.
• Startup Mindset: Thrives in an entrepreneurial, fast-paced environment with the ability to adapt to ambiguity and pivot quickly. Comfortable with working across geographies and time zones.

Benefits

What We Offer

• Competitive salary, comprehensive benefits, and performance-based incentives
• Opportunities for professional growth in a fast-growing fintech company
• Beautiful office space in mid-town Toronto with stunning city views
• Work in a company that's a global leader in online brokerage and wealth management

How to Apply

If you are a results-driven individual with a passion for operations and technology in the trading world, we want to hear from you. Please submit your resume and cover letter outlining your relevant experience and why you are the ideal candidate for this role.

Join Moomoo Canada and help shape the future of retail trading in Canada!

Disclaimer:

Moomoo Financial Canada (MFC) is an equal opportunity employer committed to fostering an inclusive and diverse workplace. WE welcome applications from all qualified individuals, including but not limited to those from racialized communities, Indigenous peoples, persons with disabilities and members of the LGBTQ+ community.

MFC is committed to providing reasonable accommodations throughout the recruitment process in accordance with the Accessibility For Ontarians with Disabilities Act (AODA) and the Ontario Human Rights Code. If you require accommodation at any stage, please let us know, and we will work with you to meet your needs.

All employment offers are contingent upon meeting any applicable regulatory, licensing, or background check requirements. Candidates must be legally authorized to work in Canada at the time of application.

By applying to this position, you acknowledge that your personal information will be collected and used for recruitment purposes in accordance with applicable privacy laws.

Warning about fake job posts: Please be aware of fraudulent job postings by persons not affiliated with Moomoo Financial Inc., or their affiliates. Criminals may use fraudulent job postings to obtain your personally identifiable information and/or financial information to steal your identity and/or money. All communications to you will come from a business email address. We do not hire through text message, social media, or email alone, and any interviews will be conducted in person or through a video call. We will not ask you for bank account information nor ask you to pay anything during the hiring process. If you see suspicious activity or believe that you have been the victim of a job posting scam, you should report it to your local police or call the Canadian Anti-Fraud Centre at 1-888-495-8501.