Halifax Regional Municipality (HRM) is inviting applications for two (2) permanent, full-time positions of Engagement & Content Specialist with Planning & Development.

Halifax Regional Municipality (HRM) is committed to reflecting the community it serves and recognizing Diversity and Inclusion as one of the Municipality's core values. We have an Employment Equity Policy and we welcome applications from African Nova Scotians and Other Racially Visible Persons, Women in occupations or positions where they are underrepresented in the workforce, Indigenous/Aboriginal People, Persons with Disabilities and 2SLGBTQ+ Persons. Applicants are encouraged to self-identify on their electronic application.

Under the direction of the Manager, Transformation & Innovation, the Engagement & Content Specialist's key responsibility is to develop community and staff engagement strategies and to create interesting content to amplify key messages which support Planning & Development's strategic initiatives, priorities, and communications objectives. An effective written communicator across various media, the Engagement & Content Specialist provides leadership and expertise in customer outreach and engagement, web platforms, social media, facilitation, employee engagement, public relations, and communications.

DUTIES AND RESPONSIBILITIES:

• Senior subject matter expert and Business Unit Lead for P&D engagement, communication, and content.
• Leads the adoption and application of the P&D Public Engagement Guidebook.
• Empowers and educates staff on engagement standards in alignment with the P&D Public Engagement Guidebook.
• Leads and/or supports staff with the creation of internal and external engagement & communications strategy and implementation plans & acts as the key liaison between Corporate Communications and P&D.
• Works directly with the Office of Diversity and Inclusion to improve the delivery and experience of engagement with underrepresented groups and demonstrate sensitivity to diversity and inclusiveness more effectively.
• Acts as the Subject Matter Expert regarding engagement and communication planning in special projects focused on performance, efficiency and effectiveness of services, projects, and programs.
• Analyzes & tracks important in-person & virtual engagement, social media, and survey related KPIs and generates periodic reports based on effectiveness, marketing objectives, goals, and trends.
• Collects and analyzes input from customers and staff on an ongoing basis through a variety of mechanisms (e.g., surveys, personal contact, etc.)
• Manages and oversees multiple P&D's social media accounts, including Facebook, Instagram, Twitter, Google Plus, LinkedIn and YouTube.
• Creates communication plans and content (e.g., copywriting, content curation, graphics, infographics, video, and audio content) for P&D's digital platforms.
• Documenting P&D events for promotional purposes; photography, coordination and additional tasks as required.
• Recommends resources and changes to improve public engagement with P&D's activities, residents, and community's experience of engagement.
• Collaborates with HR on the recruitment and selection process for Transformation & Innovation interns and cooperative students. Provides orientation, training, coaching and professional development and oversees project work.

QUALIFICATIONS:
Education and Experience:

• University degree in Communications, Marketing, Journalism, Public Relations, Digital Media and or/ Planning, or a related field.
• A master's degree in Communications, Marketing, Journalism, Public Relations, Planning, Business Administration, or a related field would be considered an asset.
• 5 to 7 years of experience working in the communications and/or engagement sector.
• Experience supporting complex, multi-stakeholder projects with strict deadlines required.
• Experienced and knowledgeable in consultation, facilitation, presentation, strategic planning, project management and change management.
• Experience working in a government, corporate and/or communications agency environment considered an asset.

Technical/Job Specific Knowledge and Abilities:

• Strong knowledge of Adobe Creative Suite, including Acrobat, InDesign, and Photoshop; Advanced Microsoft Office (Excel, Word, PowerPoint, Teams, and Outlook) skill and presentation, engagement, survey, and facilitation software tools.
• Knowledge of HTML, CSS, and web-based internet platforms considered an asset.
• Experience using engagement and communications software and tools.
• Experience building &/or developing content calendars, scheduling content, managing social media accounts, spotting patterns/trends, making recommendations, analyzing, and reporting on results.
• Experience with producing professional quality reports.
• Knowledge of culturally appropriate ways of developing constructive working relationships with people from diverse cultural backgrounds, including those associated with race, ethnicity, national origin, religion, socioeconomic status, age, gender, disability, sexual orientation, and/or other aspects of human diversity.
• Knowledge of HRM policies and procedures, business practices, organizational structure considered an asset.
• Ability to travel extensively within HRM, including evenings and weekends

Security Clearance Requirements: Applicants may be required to complete an employment security screening check.

Please note: Testing may be conducted as a component of the selection process to assess technical and job specific knowledge. Candidates, who are selected for testing, may be tested in a group setting, scheduled at the employer's discretion.

COMPETENCIES: Analytical Thinking, Customer Service, Networking/Relationship Building, Organizational Awareness, Teamwork & Cooperation, Values & Ethics, Valuing Diversity

WORK STATUS: 2 permanent, full-time positions

HOURS OF WORK: Monday - Friday, 8:30AM - 4:30PM, 35 hours per week. Some flexibility may be required due to operational needs.

SALARY: Level 8, $39.63 per hour as per the NSGEU 222 Collective Agreement

WORK LOCATION: 3rd floor Duke Tower (5251 Duke St, Halifax). Flexible work arrangements are permitted.

CLOSING DATE: Applications will be accepted until 11:59 pm on Sunday, March 9, 2025

This is a bargaining unit position. External applicants will only be considered if there are no qualified bargaining unit candidates.

Please note: We thank all applicants for their interest in this position. Only those applicants selected for an interview / testing will be contacted.

During the recruitment process, applicants have the right to request an accommodation. Applicants invited to participate in an assessment process (such as interview or testing) and who require an accommodation, should discuss their needs with the recruiter when invited to the assessment process. For more information on our accommodation process please clink on the link; Accommodations | Hiring | Employment | Halifax