Work Location:

Toronto, Ontario, Canada

Hours:

37.5

Line of Business:

TD General

Pay Details:

$76,800 - $115,200 CAD

TD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.

As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.

Job Description:

Department Overview

TD Direct Investing provides self-directed investors with access to the tools, resources, education and support to confidently manage their wealth. Clients can access TD Direct Investing services through a variety of channels, including our industry leading online and mobile platforms, our licensed representatives available over the telephone and in person at our branches across Canada.

To help investors successfully achieve their financial aspirations, we offer a comprehensive education program that includes interactive, live workshops, guest speaker interviews, and curated video content that builds their knowledge and confidence with investing.

Job Description

Reporting into the Manager – TDDI Education Content Strategy, the Senior Business Writer will establish and oversee best practices for producing educational content roadmap deliverables, including video scripts, guides, articles, online communications, social media messaging, and other written assets that can be easily consumed by self-directed investors. Part of this oversight will include reviewing content from a risk perspective, to help ensure deliverables are written within the framework of industry regulations and legal guidelines.

The successful candidate will support the Manager – TDDI Education Content Strategy in collecting and presenting research and analytical findings to help inform our evolving content strategy roadmap, new initiatives or projects related to product releases and marketing campaigns.

The Senior Business Writer will communicate and delegate project requests with Business Writers and content producers, ensuring key objectives are met and executed to deadline.

Additional responsibilities include but are not limited to:

• Work with content strategist, data analytics team and marketing partners to develop content distribution strategies and target setting.
• Conducting market research focus groups to help inform our content strategy.
• Championing the education program across the enterprise.
• Ensuring TD Brand standards and compliance, legal, brand, and other regulatory guidelines are adhered to.
• Being comfortable working with executives and other stakeholders on special creative projects that will promote key messages and business strategy vision.
• Having strong project management and organizational skills while being detail oriented to meet multiple deadlines.
• Assist the Manager – TDDI Education Content Strategy in mentoring, coaching, and tracking progress of Business Writers.
• Assist with the producing of live or on-demand content, which may include volunteer opportunities to be an on-screen host.

Job Requirements

• Understanding of financial products, investment market concepts, personal finance, investing, and TD Direct Investing products/platforms.
• Understanding of TD Brand standards and compliance, legal, brand, and other regulatory guidelines.
• Extensive experience creating written content for a variety of formats, including video scripts and for social media, with specific experience targeting Millennial and Gen-Z audiences being highly desired.
• Exceptional editing skills and the ability to develop engaging materials for different audiences.
• Understanding of the rapidly evolving digital media environment, including emerging market trends, platforms, and experiences.
• Knowledge of best practices for educating and engaging adult audiences with complex topics.
• Highly resourceful, organized, and a proactive problem solver who works well under pressure in a fast-paced environment.
• Comfortable with presenting in front of a range of audience types, such as executives and large group settings.
• Must be a quick learner and a self-starter who can take ownership of problems and quickly identify solutions.
• Comfortable researching and communicating metrics from data.
• Must be a critical thinker who can provide sound judgement on complex matters.
• Experience training and coaching colleagues.
• Possess cultural awareness and sensitivity, respectful to diverse communities, champion an inclusive workplace, and ensure inclusivity is reflected in content produced for clients and colleagues alike.

Who We Are:

TD is one of the world's leading global financial institutions and is the fifth largest bank in North America by branches/stores. Every day, we deliver legendary customer experiences to over 27 million households and businesses in Canada, the United States and around the world. More than 95,000 TD colleagues bring their skills, talent, and creativity to the Bank, those we serve, and the economies we support. We are guided by our vision to Be the Better Bank and our purpose to enrich the lives of our customers, communities and colleagues.

TD is deeply committed to being a leader in customer experience, that is why we believe that all colleagues, no matter where they work, are customer facing. As we build our business and deliver on our strategy, we are innovating to enhance the customer experience and build capabilities to shape the future of banking. Whether you've got years of banking experience or are just starting your career in financial services, we can help you realize your potential. Through regular leadership and development conversations to mentorship and training programs, we're here to support you towards your goals. As an organization, we keep growing – and so will you.

Our Total Rewards Package
Our Total Rewards package reflects the investments we make in our colleagues to help them and their families achieve their financial, physical, and mental well-being goals. Total Rewards at TD includes a base salary, variable compensation, and several other key plans such as health and well-being benefits, savings and retirement programs, paid time off, banking benefits and discounts, career development, and reward and recognition programs. Learn more

Additional Information:
We're delighted that you're considering building a career with TD. Through regular development conversations, training programs, and a competitive benefits plan, we're committed to providing the support our colleagues need to thrive both at work and at home.

Please be advised that this job opportunity is subject to provincial regulation for employment purposes. It is imperative to acknowledge that each province or territory within the jurisdiction of Canada may have its own set of regulations, requirements.

Colleague Development
If you're interested in a specific career path or are looking to build certain skills, we want to help you succeed. You'll have regular career, development, and performance conversations with your manager, as well as access to an online learning platform and a variety of mentoring programs to help you unlock future opportunities. Whether you have a passion for helping customers and want to expand your experience, or you want to coach and inspire your colleagues, there are many different career paths within our organization at TD – and we're committed to helping you identify opportunities that support your goals.

Training & Onboarding
We will provide training and onboarding sessions to ensure that you've got everything you need to succeed in your new role.

Interview Process
We'll reach out to candidates of interest to schedule an interview. We do our best to communicate outcomes to all applicants by email or phone call.

Accommodation
Your accessibility is important to us. Please let us know if you'd like accommodations (including accessible meeting rooms, captioning for virtual interviews, etc.) to help us remove barriers so that you can participate throughout the interview process.
We look forward to hearing from you!

Language Requirement (Quebec only):

Sans Objet