Title : Senior Manager, Digital Content

Employee Working Location : Remote/Virtual (Canada)

Employment status : Permanent Full-Time

Salary Band : $72,102 - $105,148 /year

The Canadian Red Cross (CRC) - an inspirational not for profit organization, helps people and communities in Canada and around the world in times of need and supports them in strengthening their resilience. As a Canada's Best Employers 2024, we are committed to having an accessible, diverse, inclusive, and barrier-free work environment.

In this role, you will:

• Manage content planning for Communications-led sections of the Red Cross corporate website.
• Manage a team of content editors to ensure regular and timely content updates on the website.
• Act as a connection for French-language web content and project management.
• Understand current web trends and best practices specific to the work of Canadian Red Cross, including strong knowledge of SEO and accessibility requirements.
• Build relationships with cross-functional teams to understand their needs and goals and ensure that the audience perspective is being considered.
• Manage web content refresh projects in support of internal departments and teams.
• Contribute to regular analytics reporting (monthly, quarterly, and as required during emergencies) and provide data-informed insights, as required.
• Maintain an understanding of trends, feedback and metrics of similar organizations.
• Support marketing content requests.
• Provide on-call coverage on a rotation, to ensure timely updates to the website during emergencies.

What we are looking for:

• Bachelor's degree in marketing, communications, or work experience or training in communications, online marketing or similar field.
• Requires a minimum of five to eight years of experience in communications and client relations in the area(s) of Public Relations/Communications or Marketing/Digital Content.
• Fluency in French and English is required.
• Experience managing content writers and editors.
• Strong experience in managing web content projects.
• Strong analytical and organizational skills.
• Experience using a CMS and publishing web content.
• Excellent verbal and written communication skills, interpersonal and relationship building skills.

Working Conditions :

• Much of the work is performed in a virtual work environment.
• May include long to moderate hours sitting and using computers and office equipment.
• This position may require travel to attend conferences, workshops and meetings as required.
• Eligibility to work in Canada: At this time, we welcome applications from candidates eligible to work in Canada. If you are not a citizen or permanent resident of Canada, we encourage you to carefully review your visa to find out whether you are eligible to work in the job you are considering applying for. Refer to our FAQ for more information.
• If you are selected for this role, you will be required to complete a successful pre-employment screening process which includes a satisfactory Enhanced Police Information Check (E-PIC).

#RegularRecruitment

Salary Band:
$72,102 - $105,148