Rodd Hotels & Resorts, one of Atlantic Canada's largest privately-owned hotel chains, requires a Marketing Manager to be based out of our corporate office in Charlottetown, Prince Edward Island. The successful candidate will oversees all marketing for the company and marketing activities within the marketing department.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Develops the marketing strategy for Rodd Hotels and Resorts in line with our company's objectives.
• Co-ordinate marketing campaigns with sales activities
• Oversee the company's marketing budget
• Creation and publication of all marketing material in line with marketing plans
• Planning and implementation of promotional campaigns
• Manage and improve lead generation campaigns, measuring results.
• Overall responsibility for brand management and corporate identity
• Preparing online and print marketing campaigns.
• Monitor and report on effectiveness of marketing communications.
• Creating a wide range of different marketing materials.
• Working closely with design agencies and assisting with new product
• launches.
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
• Analyzing potential strategic partner relationships for company marketing.
• Oversees the management, training and career development of the Marketing Coordinators

Skills/Abilities and Qualifications

• 5 plus years in a marketing role.
• 3 plus years of supervisory experience.
• Post-secondary education with a specialization in marketing.
• Previous hotel experience considered an asset.

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