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Ad Product Manager

Mississauga, ON | Dartmouth, NS | Calgary, AB | Stellarton, NS
In-person
Full-time
Experienced
Company Benefits
Disability Insurance

Requisition ID: 184210
Career Group: Corporate Office Careers
Job Category: Marketing Technology & Digital
Travel Requirements: 0 - 10%
Job Type: Full-Time

Country: Canada (CA)
Province: Nova Scotia; Alberta; Ontario
City: Halifax, Mississauga, Stellarton, Calgary

Embark on a rewarding career with Sobeys Inc., celebrated among Canada's Top 100 employers, where your talents contribute to our commitment to excellence and community impact.

Our family of 128,000 employees and franchise affiliates share a collective passion for delivering exceptional shopping experiences and amazing food to all our customers. Our mission is to nurture the things that make life better - great experiences, families, communities, and our employees. We are a family nurturing families.

A proudly Canadian company, we started in a small town in Nova Scotia but we are now in communities of all sizes across this great country. With over 1,600 stores in all 10 provinces, you may know us as Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods, Lawtons Drug Stores or another of our great banners but we are all one extended family.

Ready to Make an impact?

We are looking for an Ad Product Manager to develop and execute a strategic roadmap for advertising products and features across our channels, guided by customer insights and business priorities. This role involves designing engaging ad placements and measurement tools, coordinating with channel owners for implementation, and integrating best practices in retail media. You'll also evaluate and manage relationships with ad tech vendors, ensuring optimal performance and timely procurement.

This position will be based in our office in Halifax, Nova Scotia. We offer a competitive base salary plus commission, along with a comprehensive benefits package. We will also provide relocation assistance for qualified candidates interested in making Nova Scotia their new home.

Here's where you'll be focusing:

  • Develop ad products roadmap (e.g., products and features to be built across owned channels), informed by the features customers are most excited about and prioritized based on business impact
  • Design and build compelling advertising placements, formats, and measurement capabilities for advertisers
  • Coordinate with channel owners to roll out ad serving and expand ad placements across site, apps, and email
  • Recognize and adopt best practices in retail media network advertising and promotion (e.g., high-impact formats, high-performance placements, variable buying and selling methodologies)
  • Evaluate ad serving vendors (e.g., outreach to vendors, scorecard for evaluation, design proof-of-concepts to test)
  • Select new vendors and ensure timely contracting and procurement of vendors
  • Manage relationships with ad tech vendors (e.g., negotiate contracts, provide feedback) and monitor vendor performance by tracking KPIs (e.g., load time) to ensure they are in line with MSAs

What you have to offer:

  • Mandatory: 5+ years work experience in an advertising product management role at a media, tech, or commerce company
  • Strong experience with digital advertising, including multiple formats (video, search, banner), placements, buy/sell-types (auction-based, direct) and measurement techniques
  • Experience in an ad tech procurement, vendor management, contract administration, or supplier relationship management
  • Strong analytical, communication, and negotiation skills
  • Customer-centric mindset
  • Knowledge of digital advertising ecosystem
  • Knowledge of product management workflow and tools
  • Knowledge of ad tech vendor ecosystem
  • Procurement experience (e.g., vendor selection, RFP processes)

#LI-Hybrid

At Empire we require our teammates to have the ability to adhere to a hybrid work model that requires your presence at one of our office locations at least three days per week. This requirement is integral to our commitment to team collaboration and the overall success of our office culture.

We offer a comprehensive Total Rewards package, which varies by role and designed to help our teammates to live better - physically, financially and emotionally.

Some websites share our job opportunities and may provide salary estimates without our knowledge. These estimates are based on similar jobs and postings for general comparison, but these numbers are not provided by our organization nor monitored for accuracy.

We will consider factors such as your working location, work experience and skills as well as internal equity, and market conditions to ensure the selected candidate is paid fairly and competitively. We look forward to discussing the specific compensation details relevant to this role with candidates who are selected to move forward in the recruitment process.

Our Total Rewards programs, for full-time teammates, goes well beyond your paycheque:

  • Competitive Benefits Package, tailored to meet your needs, including health and dental coverage, life, short- and long-term disability insurance.
  • Access to Virtual Health Care Platform and Employee and Family Assistance Program.
  • A Retirement and Savings Plan that provides you with the opportunity to build and add value to your savings.
  • A 10% in-store discount at our participating banners and access to a wide range of other discount programs, making your purchases more affordable.
  • Learning and Development Resources to fuel your professional growth.
  • Parental leave top-up
  • Paid Vacation and Days-off

We are committed to accommodating applicants with disabilities throughout the hiring process and will work with applicants requesting accommodation at any stage of this process.

Competition Number: 1198274100

About Sobeys Inc.

About Sobeys Inc.

Sobeys Inc. is proudly Canadian, with more than 115 years of experience in the food retail business. As one of only two national grocery retailers in Canada, we serve the food shopping needs of Canadians with approximately 1,500 stores in all 10 provinces under retail banners that include Sobeys, Safeway, IGA, Foodland, FreshCo, Thrifty Foods and Lawtons Drugs, as well as more than 350 retail fuel locations.

Our five core retail food formats and related businesses are designed to ensure that we have the right offering in the right-sized stores for each individual market we serve – from our full service format to the convenience format, each tailored to satisfy the unique shopping needs of our customers.

Our core values are our strength and the foundation of who we are: Customer-Driven, People-Powered, Community-Engaged and Results-Oriented. And, our purpose – We are a family nurturing families – is our collective passion and mission to nurture the things that make life better, including great experiences, families, communities and the lives of our employees.

Across our banners and businesses from coast-to-coast, we foster a family culture of care, trust and respect with each other, and focus on growth for ourselves, for others and for the company. Together, our employees, franchisees and diverse retail network are dedicated to nurturing our customers by providing exceptional shopping and food experiences and putting their needs and their families’ needs first. We also take tremendous pride in nurturing our communities by proudly growing, showcasing and giving back to the communities in which we serve.

Sobeys Inc. is a wholly-owned subsidiary of Empire Company Limited, headquartered in Stellarton, Nova Scotia.

Sobeys, its franchisees and affiliates employ approximately 131,000 people

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