Over 9 years of experience in Salesforce.com Administration/Development including analysis, modeling, design, coding, testing, and implementation.

• Experience in salesforce CRM modules as a developer in implementing Service Cloud, Sales Cloud, Marketing Cloud, Financial Service Cloud and Communities for clients in retail industries.
• Experience working in fast paced Agile Environment involving in Daily Scrum and with Sprint Grooming and Sprint planning sessions.
• Experience in SFDC development using visual force pages, visual force components AJAX Tool kit, SOQL, and SOSL queries.
• Experience in development and integrations of custom solutions like Vlocity omniscripts, Apex, Visualforce, CSS, JavaScript on the Salesforce Platform.
• Experience in System Integration using SOAP and REST based Web Services API to internal applications and legacy systems.
• Experience with Salesforce DX, activities like creation of scratch orgs, package creation, conflict resolution, pull request approvals and deploying to lower orgs for testing and finally to production.
• Experience with SFDC development using Apex classes, Triggers, Apex Test Classes for SFDC testing and Batch Apex for complex data processing.
• Experience in building enterprise level applications and implementing ecommerce applications for confidential and B2C clients.
• Knowledge on the modules of eCommerce like Product Information, Content Management, Order Management and Promotions in B2B environments.
• Extensively worked on Case management functionality to help live agents solve customer issues thus improving overall productivity and NPS of the organization.
• Extensively worked on customizing various SFDC standard objects like Accounts, Contacts, Opportunities, Cases Entitlements, Service Contracts, Reports, and dashboards.
• Deployment experience using Force.com IDE and Change sets as well as hands on Sandbox management experience.
• Worked in supporting day-to-day salesforce marketing cloud operations and cross channel digital marketing campaigns including email and SMS.
• Measure, analyze and report performance of digital marketing campaigns and access them against the goals.
• Built marketing confidential in journey builder and email & SMS campaigns.
• Expert in generating and analyzing custom reports and dashboard for management and various business unit personnel to provide detailed information on key performance indicators.
• Created Page Layouts, search layouts to organize fields, custom links, related lists, and other components on a record detail and edit pages.
• Worked extensively on salesforce configuration and customization to meet the business requirements.
• Aided with the smooth workflow by handling of production issues like perform the root cause analysis to fix the issue depending on priority and perform defect tracking to create and document a detailed report.
• Team player with good interpersonal skills, strong understanding of fundamental business processes, excel