veritree is an award-winning climate tech start-up based in Vancouver. Launched in 2021, our technology measures and verifies the impact of global restoration efforts from the ground up. We are a small team on a big mission to plant 1 billion verified trees by 2030 with our community of businesses, planting organizations, and consumers who believe in the transformative power of verified restoration projects to create real and meaningful impact for the planet, nature, and people.

We are seeking a collaborative and results-driven Co-Marketing Manager to develop and implement brand partnerships & co-marketing programs that empower our customers to succeed. You'll work closely with our Customer Success team to create compelling co-marketing initiatives, enable partners with the right resources, and build strong relationships that drive mutual success. The ideal candidate is both creative and analytical, with a proven track record of developing partner marketing strategies that deliver measurable results.

Key outcomes for this role in the next 12 months include:

• Develop a suite of co-branded marketing assets (e.g., campaign activation kits, success stories, event content) to support 80% of top-tier partners in joint promotional efforts.
• Improve partner engagement and campaign performance tracking, resulting in a 20% increase in marketing-influenced lead generation or engagement outcomes.
• Contribute to overall brand awareness by amplifying partner success stories and joint initiatives across key channels, driving an increase in partner-led traffic to veritree's website.

• You will develop and execute joint marketing campaigns with veritree's customers to drive engagement and expand veritree's visibility.

• You will create co-branded assets—including case studies, success stories, and advocacy content—that highlight shared success and elevate veritree's credibility in the market.

• You will collaborate cross-functionally with Customer Success and veritree customers to amplify joint initiatives and position veritree as a trusted climate tech leader.

• You will support ongoing partner engagement efforts that strengthen relationships and turn customers into brand champions.

• You will coordinate with Product Marketing to educate customers and partners on new features, use cases, and best practices—reinforcing veritree's value proposition.

• You will track and analyze key performance indicators to evaluate the impact of partner campaigns on brand awareness, reach, and engagement.

• You will plan and host webinars, virtual events, and in-person activations to showcase partner achievements, thought leadership, and veritree's impact.

• You will leverage marketing automation tools to scale programs efficiently and ensure consistent messaging across channels.

• You will design and implement referral and advocacy programs to inspire partners to share their experience and organically grow veritree's presence.

Requirements

Professional Requirements:

• 4+ years of experience in partner marketing, customer marketing, or related roles in a SaaS environment.
• Strong understanding of joint marketing initiatives, co-branding strategies, and customer advocacy.
• Strong content creation skills for social media, email campaigns, and case studies.
• Proven track record of developing successful partner marketing programs and driving channel revenue growth.
• Strong understanding of SaaS business models and channel sales dynamics.
• Experience with partner marketing automation tools and CRM systems.

Personal Strengths:

• Ability to work cross-functionally and collaborate with various teams.
• Self-starter with a passion for driving customer and partner engagement.
• Excellent written and verbal communication skills.

Benefits

• Extended healthcare plan
• Generous paid days off
• Ability to work remotely
• Opportunities for training and development
• Employee discounts at tentree

A typical hiring range for this position is $90,000 - $105,000 CAD per year with the final salary offer based on your qualifications, job-related skills, and relevant experience. In addition, veritree's total rewards offering also includes a variable bonus, comprehensive benefits, a certified inspiring workplace, and exclusive perks to reward your exceptional performance and contributions.

veritree is an equal opportunity employer. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. All employment is decided on the basis of qualifications, merit, and business needs