About Northern

Headquartered in London, Ontario, Northern is an integrated digital solutions agency that specializes in helping leading Commercial and Public Service brands navigate digital change. Leveraging our industry expertise and deep understanding of our clients businesses, we collaborate to design, create, and enable tailored digital experiences that drive growth. We have strategically assembled a group of innovators who have a passion for technology, design, and improving digital experiences.

What Were Looking For

As Northern'sAdobe Solutions Architect with a strategic focus onAdobe AnalyticsandCustomer Journey Analytics, you will play a pivotal role in the strategic implementation of Adobe Experience Cloud solutions, helping clients harness the full potential of their analytics and customer journey data. You will lead end-to-end implementation projects, architectscalable analytics and journey tracking frameworks, and ensure actionable insights are derived to help businessesoptimizecustomer experiences and achieve their goals.

*Full-time remote is available nationally. Our Connected Workplace Program gives you the option to choose a remote, hybrid, or in-office workspace(within Canada)!

Benefits of Becoming a Northerner

In exchange for your talent and expertise, Northern is committed to providing:

• Benefits plan, including a Health Spending Account
• Wellness Program & LifeWorks EAP
• Fitness Reimbursement Program
• Vet Care Program
• RRSP Matching
• Profit-Sharing Performance Bonuses
• Endless Professional Growth Opportunities
• Delicious Meals & Company Social Events
• Free Onsite Parking
• Referral Bonus Program
• Flexible work environment - so you can work where & when you work best
• Allowance to help set up home office

Just to name a few!...

Duties & Responsibilities

• Implement, configure, and manage Adobe Launch to deploy analytics and marketing tags across websites and applications.
• Build custom JavaScript extensions, rules, and data elements to support unique tracking requirements.
• Collaborate with developers to design, build, and maintain scalable data layers for efficient data collection.
• Ensure data layers align with business objectives and enable seamless integration with analytics and marketing platforms.
• Debug and resolve issues related to tag firing, data discrepancies, and platform integrations.
• Use debugging tools such as Charles, Fiddler, or browser developer tools to validate implementations.
• Integrate Adobe Launch with Adobe Analytics and other Adobe Experience Cloud products (e.g., Target, Audience Manager).
• Enable third-party integrations with marketing platforms, CRM systems, and advertising tools.
• Develop and maintain documentation, including solution design references (SDRs), tracking plans, and implementation guides.
• Partner with cross-functional teams, including developers, analysts, and marketers, to ensure alignment on data strategies and deliverables.
• Regularly audit and optimize Adobe Launch configurations for performance and scalability.
• Stay informed on industry trends, Adobe product updates, and best practices to continuously improve implementations.

Knowledge, Education & Experience Required

• 3+ years of experience implementing and managing Adobe Launch or similar tag management systems.
  
• Strong understanding of Adobe Launch libraries, extensions, and rule-based tagging.
• Proficiency in JavaScript, HTML, and CSS for custom tagging solutions.
• Experience with APIs, server-side tracking, and event-driven architectures.
• Familiarity with data layer development and schema design.
• Solid understanding of web analytics concepts, including KPIs, attribution models, and event tracking.
• Experience integrating Adobe Launch with Adobe Analytics and other Adobe Experience Cloud tools.
• Proven ability to troubleshoot complex tracking issues and implement scalable solutions.
• Excellent communication and collaboration skills for working with technical and non-technical stakeholders.
• Strong organizational skills with attention to detail and the ability to manage multiple projects.
  

Bonus

• Experience with other Adobe Experience Cloud products (e.g., Adobe Target, Audience Manager).
• Adobe certifications (e.g., Adobe Launch Developer, Adobe Analytics Architect).
• Knowledge of data privacy regulations (e.g., GDPR, CCPA) and their impact on tagging strategies.
• Familiarity with additional analytics platforms (e.g., Google Analytics) or marketing automation tools.

Since its founding in 2015, Northern has grown to over 155+ employees working together to help leading brands across North America navigate digital transformation.

Northerns continued growth, strengthened by our strong company culture, has led to multiple recognitions by Great Place to Work Canada, including Best Workplaces in Canada, for Inclusion, in Ontario, for Women, and for Hybrid Work.

Diversity and Inclusion

Northern welcomes applications from all qualified individuals and is dedicated to fostering a culture of inclusivity, employment equity, and diversity in the workplace. We encourage candidates from all backgrounds to apply, including but not limited to members of visible minorities, Indigenous peoples, individuals with diverse abilities, and those of all gender identities and expressions.

We are also committed to ensuring an inclusive and accessible recruitment process. Accommodations are available at every stage of the hiring process. If you require support or adjustments to participate fully, please let us know when you apply, and we will work with you to meet your needs.