Please note we are considering candidacies from both Toronto and Montreal. Only selected applications will be contacted for an interview. Thank you for your interest and we look forward to reviewing your application!

Hi, Im Milena, Talent Acquisition Specialist at Sundae Creative. Thanks for clicking on our job opening! If we get to meet during this process, Ill be happy to share all about us, but for now, heres a bit of insight. Founded by 2 incredible entrepreneurial minds and rock stars, Karine Idrissi and Kristina Argento, Sundae Creative has always been ahead of the curve in PR. Our specialty lies in blending the best of traditional and digital strategies for communications and media relations. With teams organized by areas of expertise, we tackle todays challenges head-on, providing our clients with unmatched visibility and leveraging the most advanced tools in the future of PR. Currently, our teams cover strategic communications, influencer marketing, social media, and design. Our clients span across industries from beauty, fashion, and lifestyle, to both the sexy and unsexy, no matter the industry, we know how to tell the right story and have fun doing it!

As part of the larger Dulcedo Group family, one of the key denominators among us is that we are caring and passionate individuals driven by a desire to be agents of change. When you join Sundae, youre becoming part of a tightly knit community that genuinely cares about the happiness and success of one another. Youre also stepping into an environment that prioritizes employee development, growth, and well-being. I couldnt recommend this workplace more!

Joining the Influencer Marketing team, the Sundae Fam is looking for their next Influencer Marketing Specialist. This role is instrumental in driving cutting-edge influencer marketing campaigns that are both innovative and data-driven so if you consider yourself a strategic thinker with a deep understanding of influencer marketing, coupled with a strong analytical acumen, this role might be perfect for you! Not only will you craft and manage campaigns from inception to execution but also dive into complex data sets to extract actionable insights that shape the future of our clients' strategies. With a dual focus on creativity and analytics, you'll ensure that every campaign not only meets but exceeds client expectations, achieving measurable success in both reach and return on investment.

What you will be expected to do:

• Oversee the entire lifecycle of influencer partnerships, from content ideation and contract negotiation to timeline management and final delivery.
• Utilize comprehensive performance metrics to assess campaign effectiveness, including, among many others, return on investment (ROI), engagement rates, reach, and impressions.
• Utilize data-driven insights to refine targeting, influencer selection, and campaign approaches, ensuring maximum impact.
• Develop detailed post-campaign reports, summarizing key performance indicators (KPIs) and providing actionable recommendations for ongoing improvement and future campaigns.
• Analyze influencer content and audience demographics to identify trends, insights, and opportunities for optimization.
• Ensure campaigns are executed flawlessly, adhering to budget constraints while maximizing efficiency and effectiveness.
• Monitor influencer content during campaigns to ensure consistency in messaging, tone, and overall brand representation.
• Cultivate and maintain strong relationships with influencers, fostering long-term collaborations that benefit both the brand and the influencer.
• Stay current with the latest industry trends, social media platform updates, and emerging influencers to keep campaigns fresh and competitive.
• Review and approve all influencer-generated content, ensuring it complies with brand guidelines and legal requirements

What you bring to the table:

• 2-4 years of experience in influencer marketing within an agency setting, managing both retainer and one-off clients.
• Proven ability to create and implement influencer marketing strategies with a strong understanding of the entire campaign workflow.
• Expertise in data analysis with the ability to interpret deep performance metrics, provide actionable insights, and continuously optimize campaigns.
• Professional-level proficiency in French and English, or full bilingualism, is a fantastic bonus!
  
• Thorough experience in creating comprehensive campaign reports that summarize key metrics, offer insights, and recommend improvements.
• Strong skills in managing budgets, ensuring cost-effective strategies, and maximizing ROI.
• Up-to-date with social media trends, platform updates, and emerging influencer talent.
• Bachelors degree in Marketing, Communications, or a related field.
• Familiarity with paid media strategies, SEO, SEM, and integrating influencer content into broader digital marketing efforts.
• Experience working with specific influencer marketing platforms such as Traackr or Upfluence is an asset.
• Strong relationship-building skills with the ability to maintain long-term partnerships with influencers and clients.

What's in it for you:

• At Sundae Creative, we're happy to prioritize work-life balance like no other by offering Unlimited Vacation. Yep, you read that right. Allowing you to focus on making every day count rather than counting the days!
• Experience the joy of Freestyle Fridays, where we wrap up work at 2:00 PM every Friday.
• Benefit from Comprehensive Insurance that covers dental, vision, and medical needs for you and your loved ones after just one month.
• Explore numerous internal advancement opportunities in our rapidly growing company, where sky's the limit!
• Join a vibrant and supportive team that shares a deep passion for fashion, beauty, and all things lifestyle!
• Join our tight-knit team, where we highly value respect, feedback and collaboration as part of our awesome corporate culture.
  
• As a division of Dulcedo Management, Sundae Creative offers the best of both worlds: the dynamic environment of a startup bolstered with the additional support of Dulcedo's 15+ years in the industry.
  

Please note that only candidates selected for an interview will be contacted.We appreciate your understanding and wish you the best of luck in your job search!