Pocketpills is Canada's online pharmacy. We are revolutionizing the pharmacy experience by combining personalized care with innovative proprietary technology. We are a team of pharmacists, engineers, designers, and data scientists transforming a $42 billion industry. Through our easy-to-use app and website, members can fill prescriptions, order refills, and consult with pharmacists—wherever and whenever they need. With a presence in every province and territory, we are committed to making medication more accessible and affordable for all Canadians. Pocketpills is one of Canada's fastest-growing health tech companies, with more than 300,000 members and counting.
The Role
We are looking for a dynamic and experienced Associate Copywriter to help us in our content initiatives. These include high-quality, relevant, and personalized content that guides members to have better health outcomes. These also include content strategies to drive the acquisition of more members. In this role, you will be responsible for creating, editing, and optimizing various content types across multiple channels to enhance brand visibility and reach. The ideal candidate will have strong writing skills, a strategic mindset, and a proven track record in content marketing. Experience in health care would be an added advantage.
Job Duties
- Produce advertising copy and other materials such as presentation kits, catalogs, direct mail, sales promotions, print and web advertising, templates, letters, newsletters, interviews, manuals, articles, blogs, email campaigns and newsletters, web content, internal marketing messages, and other corporate communications as required
- Study and analyze the assignment in regard to innovation, product development, potential competition, target group, and previously used mediums for the same or similar assignments
- Participates in email marketing campaigns
- Submit well-structured drafts to the senior copywriter within the deadlines
- Update existing content on our web pages
- Write and proofread blog posts about our company's products and services
- Writing copy for websites, emails, social media, and other digital platforms
Skills and qualifications
- Ability to write clear, concise, and engaging content.
- Strong attention to detail
- Ability to meet tight deadlines
- Creative and strategic thinking skills
- Good knowledge of web-based research and SEO best practices
- Certifications in content marketing, SEO, or related areas can enhance qualifications
- Understanding social media trends and incorporating them into content strategies.
Requirements
- Bachelor's degree in English, Communications, Marketing, Creative Writing, or a related field
- Minimum 2 year of experience as a copywriter or similar role
- Knowledge about the Healthcare industry is preferred.
- Knowledgeable in basic SEO techniques
- Good understanding of using social media for business purposes
Job Type: Full Time Permanent
Location: Surrey, BC (onsite position)